I am looking for advice. I am about to go into business for myself. To be honnest i'm trying to rebuild my fathers Leather company. It made very good products. Sold very well but my father pretty much gave up on it but not for lack of income potential but for lack of motavation. He ran it for 20 years with good success but over the last 5 years he has let it go. It is also a company with a bit of a learning curve. My question is for small business people what created your success and what advice do you have for me? Thanks for your time I know how important it is to you.
for the abusers/point freaks if I see one word or one sentence answers I will report it as abuse i'm tired of asking serious questions and getting answers that have nothing to do with the question. Thanks to all that put in the time.So to be Small business owners Advice Please?
Get out there and sell it. It is the only way to make money if you have none. make cold calls, call everyone in your fathers Rolodex, database. Know the business, backwards and forwards. Ask yourself questions and have answers for all of them. Why should I buy your product? Are you cheaper? Better? Faster? Easier to work with? Your fulfillment is second to none? Whatever your answers are, make sure you can back them up 100%. Unless you are retail, advertising is pretty pointless and expensive. Since you are a manufacturer, do shows, every show, bring your products, get peoples business cards and call them and hound them. Cold calling will get you business. Meet people in your industry. Invite them to look at your products, invite yourself to show them your products. Have a business card at the ready and get theirs so you can call them to set up a meeting. If you get the meeting you have a chance. You don't have a chance unless you are rich or make something no one else does. Cold Call! Set up meetings! Show your stuff! Get people to think about you and your products. Know every answer to every question they ask and be able to have solutions for any problem. How much? How many? How fast? Know your answers and be prepared to back them all up! Then you are in business. Most businesses fail because of lack of money. Have money saved, 4 times what you think. If you have a family, be prepared to give up everything. It is a dangerous thing owning your own business. Money, time, stress, can pay off if you keep at it. You got to hustle! Good luck.
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